Maximizing Customer Service Performance (MCSP)

Geoff Myers

Category: Customer Sales, Service, & Marketing

Length: 4–16 hours

Prerequisite: None


Poor customer service caused nearly half of American consumers to switch at least one service provider last year. In today’s competitive environment and challenging economic climate, organizations can no longer afford to lose even one customer. In Australia, India, and the United Kingdom alone, it is estimated that $5.6 billion is lost in revenue each year due to poor customer experiences. This information-packed and invaluable course is designed to build customer care agents’ understanding of the customer’s needs and concerns. Participants will gain insightful strategies on how to instill customer satisfaction and reinforce loyalty in each call, learn how to hone interpersonal and telephone skills to enhance customer relationships, boost their professional status, and ensure that the organization maintains a competitive advantage.

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